McDonalds vs Burger King
Thaum ib tus xav txog cov khoom noj ceev, muaj ob lub npe uas ua rau lub siab xav, thiab cov no yog McDonalds thiab Burger King, ob qho ntawm cov khw noj mov nrov tshaj plaws thoob ntiaj teb tab sis feem ntau yog Asmeskas raws li. Ntawm ob, McDonalds yog txoj hauv kev ua ntej ntawm Burger King hauv kev muag khoom thiab cov nqi lag luam, tam sim no nyob hauv ntau lub teb chaws tshaj Burger King. Txawm li cas los xij, qhov no tsuas yog qhov ua tau zoo xwb, thiab muaj ntau qhov sib txawv ntawm ob qho khoom noj ceev ceev uas yuav tau qhia hauv kab lus no. Lub sijhawm tsis ntev los no hauv Asmeskas, Burger King tau zoo li muaj kev vam meej dua li McDonalds.
Ua ntej, cia peb tham txog qhov zoo sib xws ntawm ob lub khw noj mov. Ob leeg muaj cov zaub mov zoo sib xws, ua haujlwm xaj hauv ob peb feeb, thiab tswj hwm tus qauv zoo. Ob leeg muab lawv thaj chaw rau cov neeg siv khoom siv rau hnub yug thiab lwm yam kev ua koob tsheej me me.
Ntau txog McDonalds
Nws yog qhov tseeb uas ntau tus neeg thoob ntiaj teb paub txog McDonalds dua Burger King. McDonalds yeej Burger King nyob rau hauv tag nrho cov turnover tes down. Burger King yog ib tug me nyuam me thaum piv nrog McDonalds, uas yog cov saw loj tshaj plaws ntawm cov khw noj mov ceev hauv ntiaj teb. McDonalds Kev Koom Tes tau tsim los ntawm Ray Kroc hauv xyoo 1955 hauv New Jersey. Nws pib ua haujlwm hauv xyoo 1940. Lub tuam txhab loj heev niaj hnub no ua haujlwm ze li 65 lab tus neeg siv khoom txhua hnub thoob ntiaj teb. Txawm hais tias feem ntau ntawm cov pob qij txha khiav hauv lub npe McDonalds yog franchises, qee qhov chaw muag khoom yog khiav los ntawm lub tuam txhab nws tus kheej. Thaum McDonalds muaj ntau yam kev xaiv raws li cov zaub mov muaj kev txhawj xeeb, nws yog feem ntau paub txog nws cov hamburger, cheeseburger, Fabkis fries, dej txias, thiab ntau yam khoom qab zib. Puritans yeej tsis xav tias ib hnub yuav los thaum McDonalds yuav ua zaub xam lav, txiv hmab txiv ntoo, thiab qhwv rau nws cov neeg siv khoom. Qhov no qhia txog lub tuam txhab hloov cov ntawv qhia zaub mov teb rau cov neeg siv khoom hloov cov saj.
Ntau txog Burger King
Nws nyuaj rau ntseeg, tab sis Burger King, cov khoom noj ceev ceev ntawm cov khw noj mov thib ob tsuas yog McDonalds hauv Asmeskas, pib ua ntej McDonalds Kev Koom Tes. Nws tau hu ua Insta-Burger King thaum nws qhib xyoo 1953 tab sis tsis ntev tau khiav mus rau qhov teeb meem nyiaj txiag kom raug coj los ntawm nws tus kheej franchisees uas hu ua Burger King. Txij thaum ntawd los, Burger King tsis tau saib rov qab thiab tau nthuav dav ntau zaus txawm hais tias nws kuj tau hloov tes raws li tus tswv tau txhawj xeeb.
Burger King tseem muaj ntau yam khoom noj uas burger, fries, nqaij qaib, milkshakes, zaub nyoos, thiab khoom qab zib sawv tawm. Txawm hais tias McDonalds tseem yog tus thawj coj hauv kev sib tw noj mov noj ceev, tib neeg tau pib txaus siab rau Burger King ntau dua. Qee cov neeg siv khoom xav tias lwm qhov sib txawv uas yog qhov kev xav tiag tiag yog McDonalds ua rau cov menyuam nyiam ntau dua li cov neeg laus vim lawv ntseeg tias nws yog menyuam yaus uas thov niam txiv tuaj rau McDonalds. Ntawm qhov tod tes, qhov tsw thiab saj ntawm burger huab tais hais tias nws yog feem ntau ua rau cov neeg laus saj buds.
Qhov txawv ntawm McDonalds thiab Burger King yog dab tsi?
Kev pabcuam:
• McDonalds muaj ob peb franchises uas lawv muaj chaw ua si kom cov menyuam tsis khoom ua si thaum cov neeg laus noj khoom txom ncauj. McDonalds tseem muaj kev xa khoom hauv tsev ntawm qee qhov chaw.
• Hauv qee lub khw Burger King ib yam nkaus, koj tuaj yeem pom cov chaw ua si lossis chaw ua si rau menyuam yaus. Qee lub khw Burger King muaj kev xa khoom.
Loj ntawm Burger:
• Raws li qhov loj ntawm lub burger muaj kev txhawj xeeb, Burger King yeej nrog qhov loj ntawm nws cov burger yuav luag 20% loj dua li McDonalds.
Price of the Burger:
• McDonalds pheej yig dua Burger King, tab sis qhov no yuav tsum tau ua nrog qhov sib txawv me me.
Kev xav ntawm Cov Khoom Noj Khoom Noj:
• Feem ntau ntawm cov neeg siv khoom uas hloov pauv ntawm Burger King thiab McDonalds xav tias cov nqaij zoo dua me ntsis ntawm Burger King.
Kev Npaj thiab saj:
• McDonalds kib nqaij ntawm cov hniav nyiaj hniav kub thiab muab pov rau hauv lub lauj kaub tuav los ntawm qhov chaw uas lawv tau txais. Qee lub sij hawm cov burgers nyob ntawd ntau tshaj li ob peb feeb yog li ua kom qhuav thiab tsis muaj tsw.
• Kuj tseem muaj qhov sib txawv ntawm saj vim Burger King nplaim taws ua rau lawv cov nqaij. Qhov no ua rau muaj qhov txawv txav rau cov zaub mov hauv BK.
Raws li koj tuaj yeem pom, McDonalds thiab Burger King muab tib yam khoom noj thiab cov kev pabcuam tib yam. Thaum qee tus hais tias McDonalds zoo dua, qee tus hais tias Burger King zoo dua. Thaum kawg, nws yog koj tus kheej xaiv uas txiav txim siab seb qhov twg zoo dua rau koj.
