Retail vs Wholesale
Qhov sib txawv ntawm cov khw muag khoom thiab cov lag luam wholesale yuav tsum ua nrog qhov ntau ntawm cov khoom muag thiab rau tus neeg muag. Kev lag luam wholesale yog qhov tseem ceeb ntawm kev sib txuas ntawm cov tuam ntxhab thiab cov neeg siv khoom kawg. Nws yog lub xub ntiag ntawm wholesalers uas tso cai rau cov tuam txhab ua pa ib qho kev mob siab vim lawv tuaj yeem muag lawv cov ntau ntau uas lawv tau tsim nyob rau hauv ib qho mus rau ib tus neeg thiab rov qab mus rau kev lag luam thiab kev tsim khoom. Ib qho tsis tuaj yeem xav txog qhov xwm txheej ntawm cov tuam txhab lag luam yog tias tsis muaj cov lag luam wholesale. Vim hais tias, yog tsis muaj wholesalers, ces manufacturers yuav tsum tau tos rau lub tom ntej no voj voog ntau lawm kom txog thaum lawv muag lawv cov Tshuag ncaj qha rau cov neeg muas zaub. Los ntawm cov lag luam wholesale, cov khoom lag luam mus txog cov khw muag khoom muag uas muag lawv ntawm cov paj ntau dua rau cov neeg siv khoom kawg. Txawm hais tias cov saw ntawm cov chaw tsim khoom - wholesaler - retailer - kawg cov neeg siv khoom zoo sib xws, muaj ntau qhov sib txawv ntawm cov khw muag khoom thiab cov lag luam wholesale uas yuav tau tham hauv kab lus no.
Yuav ua li cas yog lag luam wholesale?
Ib tug neeg ua lag luam wholesale yog lub npe hu ua wholesaler. Ib lub khw muag khoom yuav ntau los ntawm cov chaw tsim khoom rau cov khw muag khoom. Thaum nws los txog rau qhov ntau, tus neeg muag khoom yuav khoom ntau (nws tsis tuaj yeem cia siab tias yuav tau txais ib qho ntawm ib qho tshwj xeeb). Tus neeg muag khoom tuaj yeem khaws cov khoom txhua qhov chaw vim nws tsis yog cov neeg siv khoom kawg uas yuav hauv khw muag khoom, tab sis cov neeg muag khoom uas yuav los ntawm nws. Cov khw muag khoom no txaus siab ntau rau lawv cov nyiaj tau los thiab tsis yog qhov chaw los ntawm qhov lawv yuav. Thaum nws los txog rau kev them nyiaj, cov nqe lus tsis yooj yim rau cov neeg muag khoom vim lawv yuav tsum tau yuav nyiaj ntsuab thiab tom qab ntawd dhau cov khoom rau cov khw muag khoom hauv credit. Cov paj laum ntawm cov nyiaj tau los rau cov lag luam wholesale tsawg dhau los piv rau cov khw muag khoom. Tus neeg muag khoom tau txais 5% qhov zoo tshaj plaws. Txawm li cas los xij tus neeg muag khoom tau txais nyiaj ntau dua thaum nws muag cov khoom lag luam ntau dua li tus neeg muag khoom uas yuav tsum tau them tag nrho cov nqi ntawm cov khw muag khoom muag ib zaug.
Muag khoom yog dab tsi?
Tus neeg uas koom nrog kev muag khoom yog lub npe hu ua tus muag khoom. Cov khw muag khoom yuav los ntawm tus muag khoom rau cov neeg siv khoom kawg. Thaum nws los txog rau qhov ntau, tus neeg muag khoom muaj kev ywj pheej ntau dua li nws yuav tsum tau yuav raws li nws cov kev xav tau thiab cov kev xav tau nyob ntawm nws cov Tshuag ntawm nws lub khw muag khoom. Ib lub khw muag khoom ib txwm muaj qhov muag ntawm ob qho tib si MRP (Kev Npaj Cov Khoom Siv) nrog rau nws cov paj thaum yuav los ntawm tus muag khoom. Txawm hais tias nws cov paj laum, yog tias nws ntau dua, txaus siab rau nws, nws txhawj xeeb yog tias MRP nce siab dua. Tias yog vim li ntawd nws pom tias nws nyuaj rau muag rau cov neeg siv khoom kawg. Qhov chaw muag khoom yog ib txwm nyob rau hauv pem hauv ntej, thiab ntau cov nuj nqis koom nrog kev tswj hwm qhov chaw raws li nws yuav tsum tau nthuav tawm kom nyiam cov neeg siv khoom kawg. Yuav kom nyiam cov neeg siv khoom kawg, qhov chaw muag khoom yuav tsum txaus nyiam. Ib lub khw muag khoom tsis yuav cov khoom muag los ntawm cov neeg muag khoom nruj me ntsis hauv cov nyiaj ntsuab thiab nws tau txais lub sijhawm 30-45 hnub rau kev tshem tawm cov nqi nyob ntawm qhov kev lag luam. Cov khw muag khoom feem ntau tau txais txiaj ntsig ntau dua 50% ntawm ib daim.
Qhov txawv ntawm Khw Muag Khoom thiab Lag Luam yog dab tsi?
Thaum muag khoom thiab muag khoom, muaj qhov sib txawv ntawm lub hom phiaj ntawm kev yuav, rau leej twg muag, thiab qhov ntau thiab ntau yam.
• Ob qho tib si lag luam wholesale thiab muag khoom yog qhov tseem ceeb hauv cov saw hlau los ntawm cov chaw tsim khoom mus rau cov neeg siv khoom kawg.
• Tus muag khoom muag rau cov khw muag khoom. Ib lub khw muag khoom tswj hwm qhov chaw kim heev los muag rau cov neeg siv khoom kawg. Hauv lwm lo lus, tus neeg lag luam wholesale yuav ntau los ntawm cov chaw tsim khoom rau cov khw muag khoom muag thaum cov khw muag khoom yuav los ntawm tus neeg muag khoom rau cov neeg siv khoom kawg.
• Qhov sib txawv loj ntawm kev lag luam wholesale thiab cov khw muag khoom yog qhov chaw muag khoom ib txwm nyob rau pem hauv ntej thiab ntau cov nuj nqis koom nrog hauv kev tswj qhov chaw. Qhov no yog vim nws yuav tsum tau nthuav tawm kom nyiam cov neeg siv khoom kawg. Txawm li cas los xij, tus neeg muag khoom tuaj yeem khaws cov khoom txhua qhov chaw vim nws tsis yog cov neeg siv khoom kawg uas yuav hauv khw muag khoom, tab sis cov khw muag khoom uas yuav los ntawm nws.
• Cov nyiaj tau los ntawm tus muag khoom ib thooj tej zaum yuav tsawg dua tus neeg muag khoom tab sis nws ua tau nyiaj ntau dua li nws muag ntau dua li tus neeg muag khoom.